Spy Fu
Most Ecommerce niches are becoming increasingly packed with game competition. I recommend this web tool to everyone who wants a leg up, especially when it comes to PPC. If you really don’t want to pony up the cash, I still recommend their free version. It allows you to see what a competitor is potentially spending on Google Adwords, their top keywords, what other domains they own (think nasty 3-way link structures), and much more.

How Does SpyFu Work?

SpyFu lets you see which keywords your competitors are buying and which ones they optimize their site for. Once you understand the competition, you can beat them at their own game or your can exploit their weaknesses.

We get our data directly from the source; there are no middlemen. Every month, we extract 125 million ads and search results directly…

This is not a paid ad. I genuinely love the application, and use it weekly to scout what I’m up against. KNOW your competition.

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